I kinda like this advertorial shoot for Instyle Magazine, because it took place in my bedroom. Well... I really love my bedroom :) Rizky Budiarto took this pic while I did the styling with my lovely assistant Eddy Komala. Have I mention that he is one of the great assistant stylists in the world… and I never ask him to make my coffee!
Sunday, 17 April 2011
After some series of pictorials, let’s have a break with an ad campaign shoot. This is one of my favorite because it was actually quite fun to do :) Not just because one of the model looks like Joe Jonas… but also because Kohzo Jeans let us explored the concept from the start with lot of freedoms (unlike many other brands). The shoot started early morning, at some old motel that already closed down. Although Luki Ali, the photographer, said that the place is haunted (made us wanna finish as fast as we could before dark) we still managed to take some great pic. Husein Yunior did the makeup and hair for the models Simona, Anastasia and… Joe Jonas :b
The final chapter called The Land of Dream, it captured the part of the journey when our two characters arrived in America. After the shocking colours in the previous shoot, we wanted to explore some softness hues that symbolize the dream of America. The photographer, Arseto Adiputra helped us with the props, successfully turned an empty studio into a whimsical and dreamy set. Diana Ross did a soft and beautiful makeup that we love. At the end it was an unforgettable collaboration between me and Anindita Saryuf… just for ELLE Indonesia, Happy Bday :*
The 2nd chapter is Expedition Monsoon, it was when Fogg and Passepartout reached India. All the exotic vibrant colours was framed by the famous photographer Dustin Humphrey. Actually we shoot it in Bali… with the elephant that love to sneeze in Taman Gajah Gianyar. After the shoot we were so exhausted but yet still exited… and off course smelled like an elephant ;b
This project was for a special edition of ELLE 2nd Birthday in 2010. Me and Anindita Saryuf did some collaboration for the trilogy of pictorials. Our worked based on the famous Jules Verne book “Around the World in 80 Days” and we divided it into 3 part of stories.
The 1st chapter called The Platform of Adventure was describing Phileas Fogg and Passepartout (we adjusted the main character in the female models) was planning to start the journey around the world. Julius Bramanto took beautiful pictures in the old train station near Tanjung Priok and Sano Wahjudi has been such a dear doing the hair and makeup.
This pictorial was shoot just beside ELLE office. I was looking for an under construction site, then when it started giving me headache (the permit difficulties) I just realized that the neighbor office just got renovated :))) Timur Angin did this shoot with Kimmy Jayanti as the model and Indra Tan did the makeup. We did the shoot in a top speed, so I could go back and finished pile of articles back in my desk in a blink…